A real brief. An editable film.

Create or open a project and gather the material the film should use: the logo, brand colours, fonts, approved product copy and relevant images or screenshots. Check that those assets are current and cleared for publication.

Write down who you want to reach and what they should understand or do. Include facts the film may use, and say which claims, prices or customer details must not appear.

Choose the language, duration and viewing format. Describe the outcome you want, not only a visual style. Say whether you need a product demonstration, an explainer or a promotional film, and whether narration belongs in it.

“Make a 30-second product film for small-business owners. Show the feature in my screenshots, then the benefit. Use our brand colours, Sorani text and a clear closing action. Do not invent statistics or pricing.”

This is a briefing example, not a fixed template. Supply your own feature, audience and evidence; the story should follow your project.

Read the proposed direction and script. Each moment should advance the message: introduce a need, show the relevant product action and make the outcome clear. Remove unsupported claims and repetitive beats.

Ask for a different direction if the idea is weak. Changing a colour or speeding up a transition cannot fix a story that does not explain the product.

Open the editable composition in Motion Studio. Check the hierarchy of the headline, supporting text and product. Give related elements coordinated actions rather than moving an entire section as a single block.

Scrub through transitions as well as settled frames. Watch for overlapping text, cropped UI, objects that drift apart and movements that stop abruptly. Keep reading holds long enough for the actual language and screen size.

If the film uses a voice, check its wording, pronunciation and pace. Keep music below narration and use sound effects to support actions instead of filling every gap.

Export the MP4 and watch the whole file with sound. Review it at the size people will actually see, including on a phone. Check the opening, the last transition and the closing message before sharing it.

The exported video is the delivery file. The project keeps the editable composition and assets for revisions, so you can refine the text or timing without rebuilding the brief from scratch.

For an overview of the editor, brand kit and language support, see Livîn features.